2. 2. Preventing Resistance

You must pay exquisite attention to how you feel inside in relation to the events in your external environment. Check your mental state and establish if you need to challenge your thoughts about the individual or group. If you think someone is acting like an idiot, you can be certain that your expressed language and behaviours will be reflecting this 'thought' directly. Download rapport and body language for more crucial understanding of this element of unconscious transference of communication. Listen to your language patterns and check for any 'negative commands' you are giving to the audience.

For example: You say,

'You won't find this difficult' or 'Don't let this worry you,'

or 'It's not as complicated as it looks.'

What will happen is that the audience will start to worry, experience your deliverance as difficult and certainly complicated, even if the idea had not entered their minds before.

If I say to you - 'Don't think about a blue tree.'

You must first think about the blue tree before eradicating it from your mind, if indeed you are able to. Understand that the mind does not process negatives. Tell your audience what you want them to think and feel, tell them again and repeat it at the end. Remember you tend to get what you ask for, if you say 'Any objections'? this will elicit objections, will it not...

3. Tactical Advancement - Challenging the Sidewinder

One challenging behaviour to deal with is when someone constantly questions your credibility to be presenting this material or even the material itself. It is acceptable to speculate, but to get the most from any presentation the audience must be prepared to suspend disbelief / judgement until the end. And this is the message you must deliver in order to change the direction of the Sidewinder. Some people must be heard, they feel the need for attention, they want you to acknowledge that they know as much as you if not more. It is not for you to concern yourself with evaluating whether they have more or less knowledge than you, simply accept that this is their opinion and tactically advance from there. You must acknowledge them and then turn the tables by asking them to speculate enough to test the theory and then directly tell them to suspend the result until the end of the presentation when you will be pleased to continue to speculate.